Branding: Make your mark in the market
Water.Retail speaks to some of the retailers and asks them to explain the thinking behind their brand strategies.
21 Sep. 4 min read.
Charley Maher, managing director, water2business
“We’ve never gone for this race to the bottom on pricing. We’ve made sure that we offer fair pricing”
A qualified success
“Ongoing issues are spoken about but still not resolved”